When was the last time your squash courts could honestly be described as busy? If the answer is some variation of "a very long time ago", you're not alone.
Squash is a sport that has been steadily declining in popularity for the past few years. Despite England being the third top-performing country for squash in the last World Squash Federation championships, away from the international stage, its presence is fading.
Squash participation by young men was down as much as 48% between 2016 and 2019, and general participation has dropped by more than half from about 3% in 2015 to about 1.2% between 2015 and 2020.
However, many gyms still have squash courts. These courts use lots of valuable space, and many facilities are considering a squash court conversion to make better use of these spaces for higher-demand activities. Despite squash's declining popularity, you will likely still have some avid fans in your membership who you won't want to alienate by entirely removing squash as an option.
This is where the MultiBall Squash Court Conversion can be a solution that has something for everyone.
What is a MultiBall Squash Court Conversion?
MultiBall Interactive Squash is the world’s first mixed-reality sports gaming platform. As well as squash, it can be used to play many different games and activities, mixing digital gaming with real-life physical activity.
MultiBall technology can be used anywhere, but the Interactive Squash edition has been specifically designed with the dimensions of a squash court in mind. This allows sports and leisure facilities to maximise the use of their under-utilised squash courts and make the most of valuable space.
Whenever it’s not being used for target training or tournaments, it can be used to display virtual gym classes for members, or as a fun tool to get kids moving and developing their motor skills with various interactive games.
How does it work?
The MultiBall Squash Court Conversion can upgrade any simple squash court into a multifunctional sport and entertainment zone using just a projector (or vibrant LED video wall), a lightweight frame, and some balls.
Installing a MultiBall screen, alongside lighting and sound integrations from Hutchison Technologies, allows the space to be entirely transformed with just the touch of a button.
Users can interact physically with the image projected on the wall to play fun games like ‘Squash Invaders’ (or simply squash if they prefer) making it perfect for kids' parties or a playful workout alternative.
How to make more money from your multi-purpose squash court
Once you’ve made the decision to invest in a Multiball Squash Court Conversion, there are many ways to maximise its use.
Using the MultiBall technology to display and host virtual gym classes is a fantastic way to see a quick return on investment. With a host of popular content providers including Les Mills, Earth+Sky, Intelligent Cycling and Fiit, and new class content released regularly, your members will never be bored.
With the MultiBall Squash Court Conversion, you can offer a consistent programme of cycling, dance, HIIT, core and resistance training classes without the additional cost of hiring personal trainers for every class. You can provide children’s entertainment in the form of birthday parties or even cinema screenings.
There are many ways you can optimise the flexible functionality of the MultiBall technology to breathe new life into (and generate more income from) your existing squash court and other underutilised spaces within your facility. The opportunities are endless!
You can read more about the return on investment that you can expect from the installation of this technology in your squash court by downloading our conversion brochure here.
Sign me up!
If you have an under-utilised squash court in your gym or health club taking up a lot of valuable space, what are you waiting for?
To learn more about how the MultiBall Squash Court Conversion can transform your space, or for more details on cost and installation, talk to a member of the Hutchison Technologies team today.