When it comes to indoor cycling, you don’t necessarily need to go big to make a massive impact. In fact, some of the best indoor cycling studios we worked on were impactful because of how they creatively used their space and AV to deliver incredible member experiences.
In this article, we’ve pulled together our top five cycling studios we've worked on in the UK. From massive setups to smart data-driven class structures; there’s something here for everyone.
Nuffield Health | The City - A great experience in a historic setting
Nuffield Health’s subterranean flagship studio in the heart of the capital has been around for a while, but it's one of a kind. Built into the stunning setting of Cannon Street railway arches, this unique studio uses experiential lighting to highlight the iconic Victorian architecture.
Their signature NuCycle classes offer a variety of experiences from fully immersive to light-hearted and fun-loving.
A massive video wall is positioned dead centre at the end of their flagship arched studio. Long strips of digital lighting tape illuminate the space and integrated lighting sequences offer an enthralling chasing experience.
By highlighting the architectural features of the space they’re working with, they have created a really unique indoor cycling experience in the heart of London.
Static – Where cycling meets live performance
The static instructor team use their studio’s AV system as a blank canvas to create mind-blowing live cycling experiences.
Rather than following a cookie-cutter concept, static train their instructors to bring their own strengths to the studio and deliver amazing indoor cycling experiences which are as unique as they are.
From Melvin who MCs & DJs his classes with high-intensity choreography, to Janine who delivers data-driven cycling training programmes backed by unique soundtracks mixed only for her.
Static classes are all-encompassing, creating an experience comparable to a night out, with graphics on screen that sync with the studio’s lighting, pulsing and reacting to the music.
If you’re looking for a cycle company that offers a wide variety of incredible cycling experiences, static tick all the boxes.
Westwood Clubs | Westmanstown - The largest immersive screen in the UK & Ireland
There are plenty of impressive Les Mills Immersive Fitness™ ‘THE TRIP’ studios across the UK.
What makes Westwood Clubs Westmanstown studio unique is the sheer scale. Featuring the largest immersive screen in the UK and Ireland, this studio takes immersive experiences to a new level.
As riders take on this 40-minute multi-peak cycling workout, they journey through stunning, digitally-created worlds. The vibrant, futuristic cyclescape is projected on a cinema scale screen by three powerful projectors creating an expansive, seamless experience.
The Westmanstown studio is illuminated by a wide array of digital strip lighting surrounding cyclists with colour, enhancing the impression of forward motion and bringing the on-screen experience into the studio.
Gymbox | Power Battle - Data-driven training at its finest
Gymbox’s iconic Power Battle lets “velodrome villains, sweat fetishists and speed demons” pit their power against one another.
Power Battle is an ongoing 8-week indoor cycling programme in which Gymbox’s charismatic instructors challenge all aspects of a rider’s fitness. One week they will be pitted against one another in a competitive session. Another week will focus purely on endurance, and riders work as a team to reach a shared goal.
Power Battle classes use “Coach By Colour” using feature lighting throughout the studio and syncing this with individual bikes. This combined with mesmerising on-screen graphics makes for a truly immersive cycling experience.
David Lloyd | Cyclone – A case study in largescale success
Following the success of their energetic HIIT class, BLAZE, David Lloyd Clubs brought another spin class option that uses technology to motivate members to push harder.
As in BLAZE, CYCLONE uses data-driven technology to help members visualise their power output. Data is projected onto the large studio screen, showing members exactly how hard they’re working. A bespoke app allows members to record their stats over time to monitor improvement and set goals.
The great thing about this class is that it’s available in over 35 studios across the UK, and due to David Lloyd’s top-notch control standards, you can expect the same incredible experience in every location. They’ve truly set the standard for a high-quality concept rollout in the UK.
Summary
Indoor cycling is far from the repetitive and monotonous activity it once was. Operators across the country have found ways to add their signature spin to an otherwise simple form of exercise. From maximising their instructor’s experience and creativity to squeezing every drop of potential from their available AV setups.
What does your indoor cycle class offer that’s unique to you? We’d love to help you create a unique group fitness experience for your customer. Download our Studio Solutions Brochure to gather more inspiration, or speak to us today.